SASAH 4th Year Capstone and Other Projects: Publications

Document Type

Publication

Publication Date

Fall 12-14-2020

Abstract

Working as the Marketing Coordinator Intern for a tech start-up was an amazing experience. I conducted competitor research, ghostwrote blog posts, ran social media, and aided in a complete company rebrand. Connected is a software product development firm. They partner with ambitious organizations to deliver on the potential of software-powered products. Joining the company halfway through their rebrand, I was immediately thrown into the deep end. Fortunately, I was able to leverage the research and communication skills I had honed through SASAH and translate them into successful contributions. Nevertheless, I had to learn a lot about industry standards, tech jargon, and best practices. Learning on the fly was a great experience––I had to roll with the punches and keep up in a fast-paced environment.

Notes

This report was submitted in conjunction with a live presentation as the final assignment for SASAH's Experiential Learning requirement.

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