A Model of Social Media Engagement: User Profiles, Gratifications, and Experiences

Authors

Lori McCay-Peet, Dalhousie UniversityFollow
Anabel Quan-Haase, The University of Western OntarioFollow

Document Type

Book Chapter

Publication Date

2016

Citation of this paper:

McCay-Peet, L., & Quan-Haase, A. (2016). A model of social media engagement: User profiles, gratifications, and experiences . In H. O’Brien & M. Lalmas (Eds.), Why engagement matters: Cross-disciplinary perspectives and innovations on user engagement with digital media. Heidelberg: Springer Verlag.